Super Bowl ‘Most Watched’ Show Ever With 123 Million Viewers
Kansas City Chiefs' quarterback #15 Patrick Mahomes celebrates with the trophy after the Chiefs won Super Bowl LVIII against the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by TIMOTHY A. CLARY / AFP)
The Super Bowl drew a record 123.4 million viewers, with the Kansas City Chiefs defeating the San Francisco 49ers 25-22 in overtime, according to the game’s announcer.
CBS Sports’ coverage reached a record-breaking 123.4 million average viewers across all platforms, according to a statement from the network’s parent company, Paramount.
Viewership increased by 7% compared to the previous year’s record-breaking Super Bowl (115.1 million). 202.4 million people watched all or part of Super Bowl LVIII on several networks.
According to Paramount, 120 million people watched the NFL championship game on CBS alone, which is a record for a single US network.
Kansas City Chiefs’ quarterback #15 Patrick Mahomes passes the ball during Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by Patrick T. Fallon / AFP)US singer-songwriter Taylor Swift and Kansas City Chiefs’ tight end #87 Travis Kelce embrace after the Chiefs won Super Bowl LVIII against the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by Patrick T. Fallon / AFP)
Chief’s quarterback Patrick Mahomes found Mecole Hardman in the end zone deep into overtime to seal a dramatic win in what was the longest Super Bowl in history.
The victory makes Kansas City the first team to win back-to-back Lombardi Trophies since the New England Patriots in 2003-2004, cementing the franchise’s right to be regarded as the NFL’s newest dynasty.
US rapper Jermaine Dupri performs during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by Patrick T. Fallon / AFP)US singer-songwriter Usher (C), US rapper Lil Jon (R) and US rapper Ludacris (L) perform during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by Patrick T. Fallon / AFP)US singer-songwriter Usher performs with US singer-songwriter Alicia Keys (R) during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by TIMOTHY A. CLARY / AFP)US singer-songwriter Usher performs during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by TIMOTHY A. CLARY / AFP)US singer-songwriters Usher and H.E.R. perform during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by TIMOTHY A. CLARY / AFP)US singer-songwriter Usher performs during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by Patrick T. Fallon / AFP)US singer-songwriter Usher performs during Apple Music halftime show of Super Bowl LVIII between the Kansas City Chiefs and the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by Patrick T. Fallon / AFP)
Usher led an all-star cast that included Ludacris, Alicia Keys and Jermaine Dupri for the half-time show.
The slow jam king held his own as he captured the magic of his late-1990s, early-aughts fame with a 13-minute, career-spanning medley including hits like “Love In This Club” and “OMG.”
US singer-songwriter Taylor Swift walks off the field after the Kansas City Chiefs won Super Bowl LVIII against the San Francisco 49ers at Allegiant Stadium in Las Vegas, Nevada, February 11, 2024. (Photo by TIMOTHY A. CLARY / AFP)
Taylor Swift was the night’s most-watched fan, cheering on her boyfriend, Chiefs tight end Travis Kelce, from a luxury box alongside a slew of celebrity friends, including rapper Ice Spice.
Swift’s connection with flamboyant star Kelce has boosted television ratings, with her every move generating headlines.
Beyonce was also in attendance with her hip-hop billionaire husband Jay-Z, and she unveiled a new album during a commercial for telecoms giant Verizon in which she repeatedly attempts to “break the internet.”