Flau’jae Johnson, a 20-year-old LSU student, is a rising star in both women’s sports and basketball, as well as finance. In May, Boardroom stated that she was one of Patricof Co clients that acquired stock holdings in Bazooka Candy Brands, the firm behind Bazooka bubble gum, Ring Pops, and Push Pops.
Johnson’s first equity investment demonstrated how NIL is being utilized to create long-term and sustainable wealth, according to the platform. The basketball star was ranked 14th on On3.com’s NIL rankings the previous month, with a $1.2 million worth.
She had also inked NIL contracts with Puma, Powerade, and Experian since being awarded SEC Freshman of the Year.
“It’s a really beautiful thing how we’re able to really profit right off our name, image, and likeness, but being an entrepreneur takes it another step further,” Johnson, a 20-year-old rising junior and budding entrepreneur, told Boardroom in May. “It’s not just making money and profit but actually making the money make money for you, you know what I’m saying? And I believe that should be the next step in NIL after the money, after the deals; setting yourself for the next years of your life. I always tell people, you only really get four years, and NIL is a really small window. So to be able to make investments and be smart with your money, now you don’t have to wait until after NIL.”
Certainly, the Savannah native feels that having the correct support system is important for reaching one’s goals while still in school and playing basketball. Johnson’s mother, Kia Brooks, who also serves as her manager, has helped her establish an amazing portfolio that includes land and real properties.
Johnson said last week that she had purchased her first piece of land in order to start building generational wealth early on.
“This my land y’all. All of this. All of this my land. We gotta cut the trees down. Come on, I got acres. Y’all be thinking I just be putting it in songs, but nah. They trying to be funny. I’m trying to get money,” Johnson said while displaying a wooded area.
Salathia Brittian, an associate broker with Maximum One Realty in Georgia, reportedly sold her the property. Johnson shared multiple photos and videos from her closing day on Instagram.
“BLESSINGS BLESSINGS BLESSINGS. Y’all I’m only 20 years old and just closed on my first piece of land!! WATCH WHAT I DO. I GOT ACRESSS BABYYYYY. This means so much to me being a young Black woman continuing to beat the odds!! I’m starting to create generational wealth for my family and I couldn’t be more excited,” she wrote.
“You can do ANYTHING you put your mind to. Keep pushing. Can’t believe I own acres of land,” Johnson added.
Johnson, who first made waves as a rapper on superproducer Jermaine Dupri’s hit reality show “The Rap Game,” is now one of the top prospects in college basketball.
Her mother, Brooks, had said this year that even though she believes in Johnson’s talent and is certain she would do great in the WNBA, she still wants her to finish school.
“I don’t want you to miss anything,” said Brooks.
In April, Johnson showed off a brand new Mercedes AMG G63 valued at around $180,000.
“This What Hard Work Look Like,” she wrote. “#ThankYouJesus.”