10 Countries Where People Play Sports Betting the Most

Sports betting has developed enormously over the world, owing primarily to advancements in digital technology and greater internet access. Many individuals can now bet on sports using their cellphones, making it more convenient than ever.

This trend has resulted in an upsurge in betting enthusiasts across multiple countries. Here’s a look at the top countries for sports betting.

1. Italy

Italy’s interest for sports dates back to the Roman Empire. Football (soccer) is the most popular sport in the country, and betting on it has grown significantly. Smartphones have revolutionized Italy’s sports betting sector, making it easier for spectators to place bets.

Beyond football, Italians gamble on basketball, baseball, hockey, boxing, and track cycling.

2. Brazil

Betting was banned in Brazil for many years, but it has recently become popular, particularly among the middle class. Football is the most popular sport for betting in Brazil, with many fans betting on their favorite teams.

Sports betting became more regulated in July 2023, thanks to a provisional decree, which increased its popularity even further.

3. India

Despite multiple restrictions and complex legislation, India has emerged as a major sports betting market. Cricket is the most popular sport to wager on, with over 140 million people doing so on a daily basis. The enormous population and widespread interest in sports have fostered the expansion of betting in India, despite the fact that it operates in a legal gray area.

4. Nigeria

Nigeria is Africa’s leading country for sports betting, with the English Premier League being a popular choice. Mobile betting services are highly popular here, especially among young people who actively participate in online sports betting.

5. France

In France, sports betting has grown in popularity, particularly among young people. Betting on sports has never been easier because to the internet and mobile apps. Most gamblers in France place many wagers every week, with just a small group betting less regularly. Football, tennis, and horse racing are among the most popular sports to bet on in France, which helps to keep the sports betting market healthy.

6. Australia

Australia is well-known for its love of gambling, and this includes sports betting. Many Australians are enthusiastic bettors, taking advantage of several internet platforms that make it simple to wager on sports like as horse racing, football, and cricket. Many internet bookies operate in Australia, providing sports fans with a diverse selection of betting alternatives.

7. Japan

In Japan, the younger generation is well aware with worldwide sports trends and events, which has fueled interest in sports betting. The government is considering allowing sports betting to boost income and attract more tourists. Football, baseball, and horse racing are among the most popular betting sports in Japan.

8. The United States

Sports betting has always been a part of American culture, particularly on traditional events such as horse racing. However, it was not until 2018 that the United States Supreme Court overturned the federal prohibition on sports betting. Since then, numerous states have allowed sports betting, allowing Americans to gamble on both professional and college games.

9. United Kingdom

The United Kingdom’s sports betting industry is one of the most established in the world. Betting on football, horse racing, and tennis is particularly popular here, with many individuals making wagers both online and at betting shops. Sports betting is an important aspect of British society, and there are various platforms that make it simple for consumers to wager on their favorite sports.

10. China

Despite China’s tight gambling restrictions, sports betting has grown in popularity due to the country’s enormous population and simple web access. Football is one of the most popular sports for betting, and many people wager on other significant events. Despite these limits, there are some underground and illegal betting activities, making it impossible to effectively police the market.

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