How This Young Entrepreneur Turned His Birthday Money Into A Business And Retired His Mother At The Age Of 13

Trey Brown and the mother. Photo Credit: Christopher Willard

 

Trey Brown is the founder of SPERGO, a cutting-edge streetwear and lifestyle brand based in Philadelphia, PA. He began his fashion company five years ago with just 16 T-shirts purchased with the remainder of his $178 birthday money.

According to the report, his brand combines luxury and urban activewear with sweatsuits, hoodies, boxer briefs, and accessories. He was inspired to start his own business at such a young age because he wanted to chart a new path in his community, which had become increasingly violent. His move was intended to inspire other kids, as well as the older generation, to stay out of trouble and pursue their dreams.

“There’s so much violence in my community. Kids are being killed; kids are killing kids. I created SPERGO to give myself and my friends another option,” he told PhillyMag. “SPERGO keeps me busy and off the streets.”

Since the launch of his company in 2018, his vision has spread like wildfire, attracting celebrities such as Meek Mill, Diddy, and Tierra Whack. Eric Thomas, Shaquille O’Neil, Charles Barkley, Grant Hill, GHerbo, Da Baby, and Ed Mylett are among the celebrities who wear his brand.

Brown now has two stores. He opened his first shop in Philadelphia in 2020 after receiving a $25,000 business grant from Diddy, and the second in The Pentagon City Mall in Washington, D.C. Brown went on to sell over 30,000 units of merchandise and earn more than $200K in sales for several months in a row, according to the company’s website.

On Shark Tank in November 2021, he landed a $300,000 investment deal with Daymond John, the founder of apparel company FUBU. In exchange for a 20% stake in SPERGO, Brown obtained the investment deal from John. According to Sherell Peterson, Trey’s mother and the company’s COO, he spent the money on hiring a fashion designer, upgrading the brand’s e-commerce technology, and preparing for more production.

Brown runs his fashion business alongside his mother. According to him, he relieved his mother of her regular job to manage his business. Peterson previously worked as an elementary school teacher for the Philadelphia School District.

“The reason why I wanted to get my mom retired is just because, like we were working so much after she finished her job. My mom was doing her job, and then plus we were staying out to two, three a.m. in the morning every day just doing deliveries and working on different things. And I said, ‘Mom you know what, I’m going to retire you,’” he explained why he retired his mother in an interview with Social Proof.

According to him, when he first told his mom that he wanted to retire her, she was initially scared but eventually bought into it. Asked why he wanted to retire his mom, he stated, “I wanted to retire her so she could be present full-time with the family. And also so she could help me work on Spergo more, take Spergo to a whole ‘nother level…In January, February, we just started going off with Spergo.

“Now, my mom she’s able to run the store. She’s able to work on personal things. Now, my mom can get a massage anytime she wants. She can go on vacations, do whatever she wants to do.”

Brown, in addition to being a teenpreneur, has become one of the most sought-after youth speakers. He has given presentations to high schools, youth groups, and youth summits. He was featured in Times Square and was also chosen to appear in an advertisement for the investment firm Invesco.

Brown intends to expand his business beyond the borders of the United States and to mentor more teenagers like himself.

“I’m in this for the long haul. SPERGO is going to be a household name. You’ll see SPERGO in Neiman Marcus, Saks, Macy’s, and many more big stores. This will be a part of my legacy that inspires people forever,” he told PhillyMag.

 

Leave a Reply