8 Businesses Under NBA Legend Tracy McGrady’s Ownership

Tracy Lamar McGrady Jr., a symbol of basketball’s ‘golden era’, entered the National Basketball Association (NBA) right after high school, being picked ninth by the Toronto Raptors in 1997. His career saw him progress from a young prospect playing limited minutes to a famous icon, with seven NBA All-Star selections, scoring championships, and a most improved player award, culminating in his entry into the Naismith Memorial Basketball Hall of Fame in 2017. McGrady’s career was braided with strands of brilliance, starting with the Toronto Raptors and progressing to the Orlando Magic in 2000 and the Houston Rockets in 2004. During his NBA career, he formed strong bonds with fellow NBA greats such as Vince Carter and Yao Ming. T-Mac, as he is affectionately known, brightened up basketball courts with his incredible shooting abilities, giving him the reputation as one of basketball’s most versatile scorers and guards.

Following retirement, McGrady’s life expanded beyond the basketball court, with projects that echoed his on-court ingenuity and determination. He became an ESPN analyst, providing his thoughts into the game of basketball. He even realized a long-held dream of playing professional baseball, demonstrating the passion of a true athlete unconstrained by a single venue. McGrady, born on May 24, 1979, in Bartow, Florida, rose to prominence in high school basketball thanks to his enthusiasm, perseverance, and belief in his potential. He was recognized at the Adidas ABCD Camp, propelling him from obscurity to the pinnacle of the sport. His professional and personal lives, which include ventures into business and philanthropy, highlight a legacy that extends beyond basketball to touch lives and inspire ambitions, embodying the essence of a great whose influence beyond basketball’s limits. Some of the initiatives that contributed to his $70 million net worth are listed below.

1. HomeCourt

Tracy McGrady opened HomeCourt, a sports and entertainment-themed restaurant for families, with the goal of creating a location where memories are as important as the food. This business aims not simply to deliver excellent culinary delights, but also to embed itself deeply in the community fabric through significant contributions, expressing McGrady’s vision of a dining experience that goes beyond the ordinary. McGrady’s dedication to quality, service, and community engagement shows through at HomeCourt, making it more than just a restaurant but a symbol of his enduring legacy away from the basketball court.

2. Seven1 Sports Group and Entertainment

Tracy McGrady’s co-ownership of Seven1 Sports Group and Entertainment with fellow ex-NBA star Jermaine O’Neal represents his transition into the fields of sports administration and entertainment, with his profound insights gained from an illustrious basketball career serving him well. This initiative is McGrady’s dedication to the game, offering a platform for sportsmen and artists to showcase their abilities under his leadership and vision. Seven1 demonstrates McGrady’s commitment to developing the next generation of talent, bridging barriers, and creating possibilities that go beyond the sport. Seven1’s clientele include Kaiden Rice, Aarman Franklin of the Denver Nuggets, Drew Timme of the Milwaukee Bucks, Logan Eggleston of Galatasary HDI Sigorta, and others.

3. Ones Basketball League

Tracy McGrady launched the Ones Basketball League (OBL) to promote the core of basketball, including one-on-one confrontations that showcase individual talent. McGrady’s investment in the OBL demonstrates his commitment to preserving the foundation of basketball, providing a platform for untapped talent to flourish and allowing fans to engage with basketball in a unique, exciting format. OBL is McGrady’s tribute to basketball, reaffirming his love for the game and his desire to help it evolve and thrive.

4. SOLEcial

Tracy McGrady invests in and endorses SOLEcial, a memorabilia app that serves as a digital sanctuary for collectors and enthusiasts, combining technology and love. McGrady’s SOLEcial offers fans the opportunity to own a piece of sports history, transforming worthwhile remembrances into treasures of time and triumph. This platform reflects McGrady’s knowledge of the emotional significance of sports memorabilia, providing a venue for memories to be treasured and shared. SOLEcial was founded in 2021 when Tracy and Dubrey Black, a former Bowling Green State University player, met through a mutual friend. Black pitched the idea to McGrady, who invested and the company was formed.

5. Prize Picks 

PrizePicks, which counts Tracy McGrady among its sponsors, is revolutionizing the fantasy sports scene by enabling people to participate more fully with the sports they love. PrizePicks is a Daily Fantasy Sports (DFS) platform that offers sports betting across a wide range of leagues. It is North America’s largest independently owned Daily Fantasy Sports (DFS) platform and is now the most viable legal alternative to legal mobile sports betting in the majority of the United States. With McGrady’s involvement, PrizePicks becomes more than just a game; it’s an experience that gives fans the thrill of prediction and engagement.

6. Dasdak

Dasdak, a technology business in which McGrady has invested, exemplifies his idea of using technology to improve the human experience, particularly in crowded areas. McGrady’s investment demonstrates his conviction in human-centered innovation that improves the efficiency and enjoyment of everyday interactions. Dasdak, a social commerce platform that allows businesses to offer mobile ordering and other mobile services to their clients, exemplifies McGrady’s commitment to innovative solutions that anticipate and meet future demands.

7. Blue-04

Blue-04 benefits from McGrady’s investment, which emphasizes the importance of health and hydration in the framework of sustainable practices. McGrady’s involvement in Blue-04 demonstrates his commitment to wellness and environmental sustainability, showcasing a holistic attitude to life that extends beyond his athletic achievements. This initiative demonstrates McGrady’s commitment to promoting a healthier, more sustainable future.

8. Biloxi Shuckers

Tracy McGrady, an investor in the Biloxi Shuckers, is known for his commitment to sports at all levels. McGrady’s ownership of the Shuckers extends his legacy into baseball, bringing minor league athletes’ and communities’ ambitions to fruition. This investment demonstrates McGrady’s confidence in sports’ ability to inspire, unify, and nurture growth, as well as his commitment to developing talent within the organization.

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