Liquid C2, a subsidiary of African technology conglomerate Liquid Intelligent Technologies that is owned by Zimbabwean billionaire Strive Masiyiwa, has announced the expansion of its Cloudmania business into Egypt’s channel partner network.
The launch of Cloudmania in Egypt illustrates the company’s commitment to using technology to drive digital development and advancement. According to a press statement, resellers will have access to configurable, market-leading solutions for streamlining business operations, including powerful billing and subscription capabilities.
Sherif Shaltout, Vice President of Operations at Liquid C2, stressed the significance of Egypt in their expansion strategy:
“We see Egypt as the anchor country of our expansion into the Middle East and North Africa and we look forward to playing our role in realising the government’s Egypt Vision 2030 strategy, supported by its ‘Digital Egypt’ initiative.”
He continued: “Partnering with local businesses will help in developing digital infrastructure, promoting digital skills development, creating opportunities for entrepreneurship and economic growth, all while tapping into Egypt’s wealth of local tech talent.”
Vinay Hiralall, Chief Commercial Officer at Liquid C2, emphasized Cloudmania’s outstanding expansion: “Cloudmania’s growth over the last year from 100 partners to over 750 demonstrates how our value proposition resonates with channel partners across these regions.”
Cloudmania, Liquid C2’s cloud and cybersecurity distribution company, serves 35 countries in the Middle East and Africa. Partners benefit from complete sales enablement programs, as well as marketing and technical assistance, which allows them to focus on core operations while reducing backend labor.
Cloudmania’s relationship with Microsoft continues its objective to provide top-tier cloud and security services to the region’s partner network, offering solutions such as Microsoft 365 and Azure, increasing the local market’s technological capabilities.
According to Billionaires.Africa, Cassava Technologies’ cloud and cybersecurity business, Liquid C2, has struck a strategic cooperation with Google Cloud and Anthropic AI. This effort aims to transform cloud, cybersecurity, and artificial intelligence solutions for organizations across Africa. Building on its current partnerships with Google Cloud in the region, Liquid C2’s new agreement represents a significant step forward in its efforts to provide cutting-edge cloud and cybersecurity services.
This expansion demonstrates Liquid C2’s commitment to developing cloud services and cybersecurity solutions in the Middle East and North Africa (MENA) region.