MrBeast Ranked First on Forbes’ List of Top Creators 2023 With A Whopping $82 Million

According to Forbes, MrBeast, the YouTube mastermind behind scores of outrageous stunts and big-money giveaways, earned an estimated $82 million in the last year — more than twice the earnings of any other online creative.

MrBeast’s figure, Jimmy Donaldson, is on the Forbes 2023 Top Creators List, which is the magazine’s second annual list of the 50 highest-earning and most influential artists across YouTube, TikTok, Instagram, Twitch, and other social platforms. Forbes calculated each creator’s gross revenue from June 2022 to June 2023.

MrBeast, the most-followed individual YouTube producer, has 186 million subscribers and counting. He not only creates massively popular videos, but he also has several commercial ventures and regularly supports humanitarian causes. According to Forbes’ profile on MrBeast, he is poised to become a board member of the firm after the projected sale of an 82% interest to auto-technology entrepreneur Austin Russell is completed, valuing Forbes at roughly $800 million.

Olajide Olatunji, popularly known as KSI, is the controversial English influencer who comes after him. Olatunji earned USD 24 million via his music, boxing promotional firm Misfits Boxing, and as the face of sports drink Prime Hydration, as well as as the official for football clubs FC Barcelona and Arsenal, and mixed martial arts promotion Ultimate Fighting Championship (UFC). He has 112 million followers and an entrepreneurship score of 4.

American professional boxer Jake Paul rounded out the top three. His USD 34 million earnings and 66 million followers come from his partnership with the energy drink Celsius, sports betting app Betr, which he established, and an MMA contract to compete in a new pay-per-view division. Paul rose to prominence as Dirk Mann on Bizaardvark, a Disney sitcom starring Olivia Rodrigo. However, he is best renowned for the pranks he performed for his YouTube fans.

Here are the top 18 creators of 2023 as per Forbes:

1. Jimmy Donaldson (MrBeast)

Earnings: USD 82 million

Total Followers: 312 million

2. Olajide Olatunji (KSI)

Earnings: USD 24 million

Total Followers: 112 million

3. Jake Paul

Earnings: USD 34 million

Total Followers: 66 million

4. Rhett & Link

Earnings: USD 35 million

Total Followers: 51 million

5. Charli D’Amelio

Earnings: USD 23 million

Total Followers: 213 million

6. Logan Paul

Earnings: USD 21 million

Total Followers: 74 million

7. Emma Chamberlain

Earnings: USD 20 million

Total Followers: 28 million

8. Matt Rife

Earnings: USD 25 million

Total Followers: 22 million

9. Brent Rivera

Earnings: USD 17.5 million

Total Followers: 96 million

10. Khabane (Khaby) Lame

Earnings: USD 16.5 million

Total Followers: 244 million

11. Alexandra Cooper

Earnings: USD 20 million

Total Followers: 5 million

12. Mark Edward Fischbach (Markiplier)

Earnings: USD 30 million

Total Followers: 68 million

13. Sean McLoughlin (Jacksepticeye)

Earnings: USD 27 million

Total Followers: 26 million

14. Preston Arsement (PrestonPlayz)

Earnings: USD 35 million

Total Followers: 26 million

15. Ryan Kaji

Earnings: USD 35 million

Total Followers: 36 million

16. Dixie D’Amelio

Earnings: USD 11.5 million

Total Followers: 91 million

17. Zach King

Earnings: USD 13 million

Total Followers: 125 million

18. Drew Desbordes (Druski)

Earnings: USD 10 million

Total Followers: 12 million

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