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Barbara Clarke Ruiz Becomes The First Black Female Designer To Partner With Kohl’s

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Barbara Clarke Ruiz, best known for her bold and versatile athletic apparel and sportswear designs, has collaborated with Kohl’s to create the company’s latest Tek Gear capsule collection, which is now available online and in select stores. This new limited-edition Tek Gear assortment comes as Kohl’s builds on its strategy to become the destination for the active and casual lifestyle, and it strengthens the company’s active and athleisure private label offerings.

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Ruiz has over 20 years of experience and a resume that includes some of the most well-known names in the fashion industry. This collection features vibrant colors, eye-catching prints, and body-positive silhouettes. Styles for men, women, and children are available, and are specifically designed to make customers feel confident, stylish, and energized. Each collection features super soft fabrics and cutting-edge design elements.

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Peek-a-boo cutouts, wide satin drawstrings, ruching, and extra-long unfinished hems on the palazzo pants allow customers to customize the length to their liking. The Men’s and Boys’ collections are a modern take on active streetwear classics, updated with functional fabrics and eye-catching digital and graffiti prints. The girl’s collection is both fashionable and functional for the season, combining buttery Soft Tek fleece with a bold pastel floral.

 

“I’m blessed to have had so many dreams come true,” Barbara says. I don’t take anything for granted because I’ve had to put in a lot of effort to make these dreams a reality, which takes time. It takes time, and each opportunity leads to a bigger opportunity or a bigger door. I consider myself fortunate to be the first black female designer to collaborate with Kohl’s. This is much bigger than I could have imagined!”

 

With a strong focus on athleisure that extends from the gym to the street, the Tek Gear x BCR collection caters to a wide range of audiences, including girls, boys, men, and women of all sizes.

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Written by How Africa News

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