Only 10 companies control almost every large food and beverage brand in the world.
There’s a good chance these companies — Nestlé, Pepsico, Coca-Cola, Unilver, Danone, General Mills, Kellogg’s, Mars, Associated British Foods, and Mondelez — own pretty much every brand in your cupboard.
And they each employ thousands of employees to do so, making billions of dollars in revenue every year in the process, Business Insider reports.
In an effort to push these companies to make positive changes — and for customers to realize who controls the brands they’re buying — Oxfam created a mind-boggling infographic that shows how interconnected consumer brands really are.
Here’s a further breakdown of the companies that own the brands and products we use every day:
Kellogg’s
AP
2015 revenue: $13.5 billion
Forget Froot Loops and Frosted Flakes — Kellogg’s also owns noncereal brands including Eggo, Pringles, and Cheez-It.
General Mills is best known for cereals like Cheerios and Chex, but it also owns brands like Yoplait, Hamburger Helper, Haagen-Dazs, and Betty Crocker.
Danone
Julia Calderone/Tech Insider
2015 revenue: $24.9 billion
Best known for yogurts like Activa, Yocrunch, and Oikos, Danone also sells medical nutrition products and bottled water.
Brands you may not have known that Nestlé owns include Gerber baby food, Perrier, DiGiorno, and Hot Pockets — plus, of course, candy brands including Butterfinger and KitKat.
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