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Social Media Sensation, Khaby Lame, Reportedly Earned $10M In 2021

GIFFONI VALLE PIANA, ITALY – JULY 23: Khaby Lame attends the photocall at the Giffoni Film Festival 2021 on July 23, 2021 in Giffoni Valle Piana, Italy. (Photo by Ivan Romano/Getty Images)

 

Khaby Lame has quickly become one of the most sought-out acts on social media.

Now, a recent report from Forbes is detailing the big bucks that come with being the most-followed TikToker in the world.

@khaby.lameIt’s better to run ma g 🤣 🏃🏿‍♂️ 🦁#learnfromkhaby#learnontiktok@TikTok @tiktok creators♬ suono originale – Khabane lame

 

He’s The World’s Most-Followed TikToker

Lame is proof in the pudding that sometimes less really is more, because it is this strategy that led him to garnering more than 146 million followers on TikTok and becoming the most-followed person in the world.

But, Is He The Highest-Paid TikToker?

Despite being the world’s most-followed TikToker, it was revealed that Lame is still not the top-paid influencer on the application.

In fact, his earnings fell well below those of his white counterparts, like the aforementioned Charli D’Amelio, who topped the 2022 Forbes Top Creator list at No. 2 with total earnings of $17.5 million.

Lame’s Rise To Fame

Like many people, Lame found himself without a job at the top of 2020 after losing his position as a factory worker in Italy due to the effects of the pandemic.

From there, much like most of the world, he found solace in social media during a time when the world was shut down. What started out as skits on the internet has led the young content creator to not only have a huge presence on the Internet, but in July 2022, he inked a deal with Binance, a cryptocurrency exchange company.

 

World Domination

Thus far, Lame has been tapped to help Pepsi introduce its first-ever nitrogen-infused cola and he’s inked a multi-year deal with Hugo Boss.

@khaby.lameNever stop growing and always believe in your dreams🥹I love you all ❤️#learnfromkhaby#learnontiktok@tiktok creators @TikTok @boss♬ sonido original – Usuyo uwu

 

In addition to that, the young content creator even appeared in Facebook’s Metaverse ad.

Now, he comes in as No. 8 on Forbes 2022 Top Creators list and was named to its 2022 30 Under 30 Europe.

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Written by How Africa News

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