President Muhammadu Buhari Takes Instagram By Storm
With less than a month in office, He is changing the Head of States social media game.
President Muhammadu Buhari has only been a President of Nigeria less than a month (sworn in 29/05/2015) but he has already started to change Africa via social media.
President Buhari has opted to use a platform that is rarely considered for political engagement. President Buhari is an active user of Instagram.
Within a short period of being on Instagram, Buhari is already followed by 33,500 people and he has 152 posts to his credit.
Posting his activities in pictorial form, followers have taken this opportunity to ask him to follow his campaign promises.
President Muhammadu Buhari is also active on other platforms for example on his personal Twitter he has more than 311,000 followers.
On his presidential twitter, @NGRPresident he has moer 47,000 followers already in less than a month.
On his Facebook page President Buhari has already 119,188 followers/likes
Buhari may have commenced the long-expected institutionalisation of the social media as a key communication channel. This is another aspect of the change that he is bringing into the use of social networks among African leaders.
While he runs a personal Twitter account, the President has launched an official page that is dedicated to his office. Both of them are verified and distinctly branded in terms of profile photographs and biography. This is a practice no other African leader has embraced yet.